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one piece of classic ad

807 views. 2010-4-18 20:43 |

This time Fred asked us to say something about Ads. It reminds me of a classic ad recommended by Wangwei, my favourite Chinses teacher in senior high school. Then I searched out his blog address to see this softhearted ad again. And it moved me again.
 
This ad was made in Taiwan. When you first see it, you'll surely be confused at the content of it. Here I try to retell the whole ad for you, and you're surely moved by this. I bet it.
 
A little girl was crying near the street. It was said that she lost the fisrt ice-cream in her life. Then the little girl grew up, but from one day, the granddad who sold ice-cream and loved her very much  never turn up again. Later, she failed to marry her first lover. After giving birth to a baby, she found her husband spent more time on work than her. Her son grew up and found his lover. She found that the son also liked to be taken care by others. Later, the son and her daughter-in-law gave an ice-cream shop to her. But she was down with an illness. She really wanted to make an ice-cream for her granddaughter by herself. She cried saddly. Several days later on her funeral, everybody was given an icr-cream including her granddaughter.Suddenly this scene was full of tender feelings. Then an ad slogan appeared: Wananshengming , to help you say goodbye in the way you want.
 
Yes, It's an ad about funerary industry. It's made for Wananshengming Company, a company concerning funerals.
 
As we all know, death is a scaring word containing clod, frightening, sad and any kind of negtive words. But this ad gave us a kind of tender feeling which impressed me alot. I never thought any ad can make me warm and even make me move to cry. But this time, I was really moved. I love this kind of ads.

Post comment Comment (6 replies)

Reply sddzzqq 2010-4-18 20:53
Yes it is so touching . And it reminds me another phenomena that is said "when we were young the program will be changed if there is any ads ; but when we grew up , it will be changed if there is some teleplay ."
Reply crystal727 2010-5-3 20:32
sddzzqq: Yes it is so touching . And it reminds me another phenomena that is said "when we were young the program will be changed if there is any ads ; bu
I don't understand the phenomenon you mentioned in the comment....Could you explain it for me ...?
Reply sddzzqq 2010-5-3 21:25
crystal727: I don't understand the phenomenon you mentioned in the comment....Could you explain it for me ...?
It means when we were children , we treasure teleplay more than ads . But when we grew up , it is total different , many would like to enjoy the great ads. I am not sure if it is because we are more rational or ads is more meaningful than before , or teleplay is not as good as before . So could you understand ?
Reply crystal727 2010-5-8 00:42
sddzzqq: It means when we were children , we treasure teleplay more than ads . But when we grew up , it is total different , many would like to enjoy the great
teleplay is tv-series right? why put it with ads together? There's no contradictory between them i think....
Reply sddzzqq 2010-5-8 08:16
crystal727: teleplay is tv-series right? why put it with ads together? There's no contradictory between them i think....
Yes , they are not contradictory yet . What I want to say is some teleplay is less and less attractive .
Reply crystal727 2010-5-16 11:08
sddzzqq: Yes , they are not contradictory yet . What I want to say is some teleplay is less and less attractive .
Yes, i've spent less time on tv than before.

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