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Shares OC or BC?
2009-8-19 13:08
When reading the caption, curious you may ask yourself “What is OC and BC?” We talked about that “ Customer is the king”, so we define this kind of sales force which put the customers first O ustomer C ontrol S ystem . While those which put ...
Individual Classification: Harvard Business School Review|806 views|1 replies
Shares Website: To be or Not to be?
2009-8-17 11:01
When talked about Iinformation Asymmetry , it is almost connected with the seller’s advantage: the product, whether it is a peach or a lemon; the price, even it is several times the original cost and so on. The salesmen are always the keepers of the data sheets, reference lists, white papers a ...
Individual Classification: Harvard Business School Review|796 views|1 replies
Shares Salesmen are happy losers
2009-8-13 17:33
If you are a leader, what type of person will you choose to go into your sales team? And how they should cope with their jobs? Harvard puts forward this questions, and they approached a famous psychologist and ...
Individual Classification: Harvard Business School Review|878 views|5 replies
Shares what on earth do you want?
2009-8-12 14:34
what on earth do you want?
On Sunday, I bought some shrimps for supper. They are still alive, so when I pour them into a basin of water, they were jumping inside, and seemed to adore more for the outside world. The ...
Individual Classification: Life Scope|812 views|4 replies
Shares What is the essence of Service Marketing?
2009-8-12 10:10
As we discussed before, customers are increasingly shrewd, products difference is reducingly less and less, and competition is becoming fierce, Service marketing is now paid attention, and managers suddenly began to be aware of the crucial differentiation relies on PEOPLE and ...
Individual Classification: Harvard Business School Review|842 views|2 replies
Shares What’s the essence of SALESMANSHIP?
2009-8-11 10:37
Have you once thought of this question? What’s your idea about SALES? If your first thought is that sales is an commercial behavior about selling out products, it’s normal and right, but superficial. As the time passes, if you keep the same situation, you will end your life as a common, ...
Individual Classification: Harvard Business School Review|666 views|4 replies
Shares How to build a strong sales force?
2009-8-10 10:04
Marketing and customers educate each other, and promote each other. Nowadays, customers are becoming increasing sophisticated, demanding, which is making the job of sales tougher and tougher. Then in this complicated environment, how should the sales job be done? How do we provide the customers ...
Individual Classification: Harvard Business School Review|639 views|2 replies
Shares How to sell a new sales model in the company?
2009-8-7 10:42
A company is a miniature of the society,in which everyone is special and has his own calculation.There always exist the collisions between the whole organaziton and the individual, especially whena new advent comes!NEW means CHANGE,means readaption, means loss o ...
Individual Classification: Harvard Business School Review|684 views|4 replies
Shares Portfolio Approaches to sales
2009-8-6 10:29
Nowadays, every sales rep knows how to sell their product: establish the relationship by leveraging price and performance advantages over competitors,then expand the business by methodically migrating from one adjanct sales opportunity to the next one. If ev ...
Individual Classification: Harvard Business School Review|566 views|3 replies
Shares What do you think of business management theories?
2009-8-5 10:45
Sales is where the money is, and that’s why sales department is called ATM of a company. That is also why it deserves most focuses and resources from CEO, leaving others jealous besides. Thus training and education for sales reps is highlighted and import ...
Individual Classification: I think Iam|912 views|8 replies
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