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advertisement and sales amount

608 views. 2009-8-2 01:03 |Individual Classification:sample writing and correcting

Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

SAMPLE WRITING:

Nowadays, there are lots of advertisements on television or on the streets. Some people think that the advertising boosts the sales of goods and it encourages people to buy things unnecessarily[qin1] . This arguments[qin2]  may be[qin3]  true. In my country, many advertising companies produce advertisements with famous and popular actors or singers. People, especially youngsters, buy goods that their favorite singer advertise, although they do not really need the products[qin4] .

Also[qin5] , on the television screen, a product may look gorgeous and good quality[qin6] . As a result of it, people often buy goods without enough consideration. Consumers may[qin7]  not actually need it but they buy goods impulsively soon after they watch the advertising. Furthermore[qin8] , as many customers buy a particular product due to its advertising campaign, the other people may be affected by the trend, even if the product is not of the real needs of the society.

On the other hand, there are various aspects against these arguments[qin9] . Moreover, it is people’s choice[qin10]  to make a decision to buy goods. Advertising may be not a cause of customers’ buying habits. [qin11] Individuals have their own spending habits. If they have got enough disposable income, then the right to make a decision is given to them. [qin12] No one actually can judge whether the goods sold are the real needs of the society or not.

In addition, as there should be a limited amounted of disposable income consumers are able to spend, people try to allocate their budgets. They cannot be simply swayed by those advertisements.

In conclusion, as customers have[qin13]  their own strong opinions and standard of good quality goods, it is better to leave tem to make their own decision in buy goods. [qin14] It is fairly difficult to say everyone is swayed by advertising and buy good impulsively. However, in sensitive area of businesses such as toy industries, it may be necessary to band advertising to those children as children have not got enough ability to control themselves or to know what they need.

 [qin1]表述繁琐,不够简练, 有些用词不够准确,如定冠词the it 显得多余,这里使用unnecessarily 显得有些笨拙。建议修改为: …advertising, while boosting the sales of goods, aims to palm off unnecessary things onto consumers. 这样使句子更为复杂,生动准确。

 [qin2]这里应为单数!

 [qin3]不如改为: sound true 更好。

 [qin4]语法错误:favorite singer advertise; 句尾使用them 更为简练。改为:People, especially youngsters, are often tempted to buy the goods their favorite singers are advertising, even though they may not really need them.

 [qin5]多余,建议删去

 [qin6]在修辞结构上似乎不对称,改为: look beautiful in color and good in quality 更为准确。

 [qin7]这两句在内容上有些重叠,改后合并成一句,并使用一些惯用词组: As a result, it is very likely that quite a number of consumers will buy it on impulse immediately after they have seen the advertisement; others could even blindly follow suit, ...

 [qin8]表达烦琐, the product is not of the real needs of the society 相对于个人购物而言显得不合乎逻辑,且society 前的the 应去掉。改为... although the product may not meet their own needs 以保证逻辑准确。

 [qin9]Some people will counter this argument.

 [qin10]Personal matter 更恰当

 [qin11]语法错误,改为: advertising will not affect individual spending habits, which could only depend on the disposable income of a consumer.

 [qin12]近似口语体之嫌。

 [qin14]语法错误

Post comment Comment (4 replies)

Reply Joanne 2009-8-2 09:25
It's useful. If you find any grammar mistake in my blog in the future,could you tell me? Thank you~
Reply youthy 2009-8-2 09:35
Joanne: It's useful. If you find any grammar mistake in my blog in the future,could you tell me? Thank you~
Hehe~ no problem! let's learn from each other.
Reply 小莫 2009-8-2 10:55
Is this sample one of your students' writing? Wow, I think you devote all your time to your students, even though you don't feel well yourself.
Reply youthy 2009-8-2 10:58
Hehe, thank you for your encouragement. It's just a way of learning for myself.

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